Remember the pure joy of childhood? Transforming a simple cardboard box into a spaceship, a pirate ship, or a magical castle? That spark of creativity doesn't have to fade with age!
Don't throw out your used mailer boxes just yet!
Packaging fillers refer to materials used to fill gaps in a shipping box to protect its content. They act as cushions should the box get hit or dropped during transport. People also call them void fill, box cushioning, and box padding.
What's the right type of box to use for your business? That all depends on your goals and products.
There’s been a surge in demand for eco-friendly packaging over the years. And there are no signs of it slowing down. Sustainable packaging is here to stay.
Pet packaging plays an important role for consumers. For most, it’s the sole basis for their purchases. If the packaging can answer all their questions and address their concerns, it’s almost guaranteed to end up in a sale.
Food packaging keeps products safe, fresh, and visually appealing. It protects contents from contaminants, ensures longer shelf life, and provides essential branding opportunities. However, with evolving standards and consumer expectations, packaging must also address sustainability, safety, and regulatory compliance.
People in the apparel industry know the importance that packaging plays in sales and branding. They’ll go out of their way to pick the right materials and customize them according to their needs.
Designing effective packaging requires more than aesthetics; it’s about blending functionality, brand identity, and customer experience. Here’s an expanded guide on factors that contribute to impactful packaging.
Established brands that have been around for decades don’t have to rely too much on effective packaging to promote and sell their products. More often than not, these brands can achieve their sales goals by just relying on their reputation and the goodwill they’ve built with their customers.
There are many factors to consider when choosing a packaging material. As such, deciding which material is right for your product packaging isn’t as simple as it seems. You need to consider several criteria for packaging materials if you want to create the best possible packaging for your product.
A few years ago, sustainable packaging was just a cool thing to implement into your brand to attract niche consumers. However, nowadays sustainable packaging is leading to be the standard amongst all big and small businesses.
Sustainability is an incredibly complex subject that is difficult to define in just one or two sentences or even an entire paragraph. The original definition of sustainability was focused on the environment and using only natural and easily renewable resources that people could rely upon indefinitely. While this definition is still accurate, the meaning of sustainability has evolved significantly over the last few years.
Imagine this — A bookstore is facing tough competition. Seeking to stand out, they invested in a sturdy, custom-designed box that reflected the charm of their books, a choice that delighted customers and sparked social media buzz.
